Nadia Reid: New Single and Video Out Now
Nadia Reid has released Hold It Up, the latest single before the release of her forthcoming album Enter Now Brightness, out 7th February on Slow Time Records (Aotearoa/NZ) and Chrysalis Records (Rest of World).
Containing the finest songwriting of Reid’s career, Enter Now Brightness is a record of poise and great beauty, the sound of a cellular shift, of pain giving way to tenderness and joy. It takes its title from a passage in a book Reid was reading from a line that seemed to call out to her from the page: ‘Brightness entered the study.’ “I wrote that down,” she says. “It was the image of opening the curtain, or turning the light on, or of standing in the wings of a theatre and waiting to go on stage. It’s the idea of life beginning now.”
Hold It Up is also accompanied by a beautiful music video shot on Piha Beach on the West Coast of Auckland, New Zealand, which you can watch here.
On the song Reid recalls “I remember I wrote this in lockdown in our house we’d bought at the end of 2019 in a suburb of Dunedin. It was right on the hill, like a treehouse, on a very lovely, lush section… It’s the idea that I can be kind to anyone now, tenderness towards the whole world, of being in love with the world. It’s seeing humans, even people that I think I have nothing in common with and thinking ‘You are somebody’s precious baby.’”
“Moving away from folk, the New Zealand songwriter embraces a full bodied sound halfway between Haim’s sophisticated pop sparkle and Sharon Van Etten’s full-throated songcraft.” – The Guardian
“Impressively, the lustrous-voiced Reid has changed tracks without derailing the train” – Uncut
Photo Credit: Marieke Macklon
